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Crowdfunding Video:

Client

Robin's Nest Early Years Settting

Date

March, 2015

Link

Website

Challenge

Create a Waldorf education inspired video that transmits the feeling of a project in the making. A campaign to do a self built community building for pre-school children.

Solution

With a close personal involvement in the project we chose:

  1. Strategy
    Get coverage of all the major stakeholders in the story
  2. Design
    A concept of child innocence, storyteling that reflects the World of Waldorf education.
  3. Communication
    Playful, inspiring and motivating involvement

Result

Besides creating a lot of community buzz, the campaign raised well over £7000 and generated a lot of exposure for the work of the Early Years Setting.

"This film brought tears to my eyes! After so many years of idealistic visioning, it’s easy to feel jaded. But the quality of this beautiful film touched me deeply, with the innocence and wisdom Michael referred to."

Annie Blampied,Community Interfaith Minister